It’s a big YO for V-ZUG at 100% Design 2012

V-ZUG appliances have been selected for the inspirational Yo! Home installation at 100% Design

Leading Swiss appliance manufacturer V-ZUG has been selected to supply the appliances for the Yo! Home installation at the forthcoming 100% Design exhibition, Earls Court 19-22 September 2012.

Yo Home, a pioneering and intuitive living space conceived and developed by Simon Woodroffe (the man responsible for YO!Sushi and YOTEL), is set to revolutionise contemporary homes when it launches in London at 100% Design where YOTEL was launched seven years ago.

Woodroffe says: “The city centre home has not been re-invented since city centres first appeared. Eleven moving parts drawing on the mechanics of stage scenery allow the transformation of an eighty square metre space, the size of a one bedroom apartment, into eleven different rooms - what a much bigger apartment might have.”

Drawing on his previous career as a rock show stage designer, what he learnt developing the spaces of YOTEL, and indeed the layouts of some of his houseboats where he lives on the Thames, Woodroffe promises that at the pull of a wall, the opening of a floor or the press of a button he will deliver in a 9 metre by 9 metre exhibition stand a home containing :

  • a master bedroom suite
  • a second bedroom; a sunken sitting room; a cinema; a dining room; an office; a full size kitchen
  • a breakfast room; a bathroom/spa; a party room; and additional hidden storage.

The kitchen will include a full suite of appliances from V-ZUG, selected for their environmental efficiency, design credentials, and superior cavity volumes, delivering everything consumers expect from a modern home but in a more efficient use of space.

The YO!Home kitchen will include World leading appliances from V-ZUG to include: 

  • Combi-Steam XSL: the Worlds most advanced combination steam oven, with new single degree steam control.
  • Adora SL dishwasher, the stunning new dishwasher with a World exclusive steam finish function.
  • Supremo XSL coffee machine, for perfect coffee and easy clean milk frother.

V-ZUG is delighted to be working with the Yo! Brand in what promises to be the most talked about installation at this year’s London Design show’ commented Kevin John, Sales & Marketing Director of Enigma Kitchen Solutions Ltd., exclusive partner of V-ZUG.

YO! Home will act as a precursor to the launch of new build apartment blocks and office block conversions in cities around the world.

Through a commitment to high quality without the relating high costs, Woodroffe believes this will attract buyers of all ages and backgrounds making YO! Home another success in the YO! brand.

Simon Woodroffe is available now to talk about how he got his YO! - his homes of the future – his houseboats - his path from roadie to serial entrepreneur, ideas and how to get them, his departure from Dragon’s Den for being too nice and the YO’s that didn’t work too.

Personnel representing V-ZUG will also be available during the exhibition.

For press information and interview requests for  Yo!Home or the Yo! Company please contact Caro Communications: Sam Trenerry or Berna Sermet +44 (0)20 7713 9388 sam@carocommunications.com | berna@carocommunications.com

For information on V-ZUG contact Kevin John, kevin.john@vzug.co.uk or 0843 289 5759.

Information about 100% Design: www.100percentdesign.co.uk