Important update regarding our V-Upgrade digital services

Планшет на сучасній кухні з посудомийною машиною на задньому плані

Important information

As part of the ongoing development and refinement of our digital offering, as of 1 July 2026, V-ZUG has decided to discontinue new activations of V-Upgrade, the digital upgrade service for our appliances. Existing V-Upgrades will not be affected, and no action is required on your part.

Why we are making this change

This step allows us to focus even more closely on the areas that deliver the greatest long-term value for our customers: reliable appliances, excellent service, and continued digital development.

What this means for you

Continued access at no cost

Customers who have purchased or received a V-Upgrade as part of a subscription or trial retain permanent access to it at no cost. No action is required.

Nothing changes in everyday use

The discontinuation only affects new activations. As an existing customer, you can keep using your active V-Upgrades as before – but from now on, free of charge.

Support is available

Help is always here if you need it. Our customer service team will be happy to answer any questions about existing V-Upgrades or the transition.

FAQs about the discontinuation of V-Upgrade

Will V-ZUG continue to privide service for digital V-Upgrades?

Yes. V-ZUG will continue to provide service and support for all V-Upgrades for at least two years from the date of activation. During this period, our service team will remain available to help with any questions or technical issues relating to the relevant V-Upgrade.

I currently have V-Upgrade on a trial basis. What happens now?

Customers with an active trial will retain access to the corresponding V-Upgrade permanently and free of charge, unless otherwise communicated.

If you do not wish to keep it, please contact the service team by July 2028. Service hotline: 0800 850 850.

I have an active V-Upgrade subscription. What happens now?

Customers with an active subscription will also retain access to the corresponding V-Upgrade permanently and free of charge, unless otherwise communicated.

Apple subscriptions are cancelled automatically at the end of the current billing period. V‑Upgrade will be permanently activated on the appliance at no additional cost from July 1, 2026, without any action required.

If you do not wish to keep it, please contact the service team by July 2028. Service hotline: 0800 850 850.

My V-Upgrade is suddenly no longer available. What do I do?

In rare cases, a V-Upgrade may no longer be visible or may appear unavailable, for example, following an electronics replacement or technical change. If this happens, please contact our service hotline: 0800 850 850. V-ZUG will review the case and assist with restoring the upgrade, provided a valid entitlement exists.

I have an active trial or subscription that now continues free of charge. Is there any action required on my part?

No. Wherever a trial or subscription continues free of charge as part of this transition, the V-Upgrade remains available without further steps. Action is only required if you do not wish to keep the V-Upgrade, or if it is not displaying correctly on the appliance or in your account.

Will new digital V-Upgrades be introduced in the future, or for other appliances?

At present, we do not plan to introduce new V-Upgrades for any of our appliances. Our focus is on delivering the best possible overall experience for our customers through reliable products, excellent service, and continued digital improvements.

Співробітник служби підтримки з гарнітурою за роботою на комп'ютері

Questions about an existing V-Upgrade?

Our customer service team will be happy to assist you with any questions about existing V-Upgrades or the transition process.

Contact our service hotline